Designer Toy Week in Review: HACIPUPU x Shinchan, PUCKY, and a $30,000 Godzilla Auction
The designer toy week just ended delivered three stories that matter: a character-rich licensed collaboration from POP MART, a quietly clever pendant blind box from PUCKY, and a $30,000 auction result that reminded everyone why vintage provenance still rules. Here is the full week in review.
HACIPUPU x Crayon Shinchan Reaches Singapore
POP MART launched the HACIPUPU x Crayon Shinchan One Day in Kasukabe series on 28 August at selected Singapore stores, with a one-full-case-per-person limit. The lineup turns everyday Kasukabe moments into display pieces, from the classic dinosaur outfit to a bath scene and a kindergarten uniform design with Shiro alongside. Licensed collaborations this character-dense are rare, and the purchase limit signals POP MART expects heavy demand. Full launch coverage is here.
PUCKY Closed for Today Arrives Quietly
PUCKY also launched on 28 August with the Closed for Today vinyl plush pendant blind box, seven designs built around a colorful clip for bags and backpacks. Pendant-format collectibles have become the entry point of 2026: low price, wearable, and tradeable. Our hands-on review of the series looks at which of the seven designs carry the strongest shelf and strap appeal.
Vintage Godzilla Lot Sells for $30,000
At auction, a lot of vintage Bullmark Godzilla vinyls closed at $30,000 despite visible paint loss. The four Bullmark pieces carried the authentication bull stamp on the foot, the marker vintage collectors check first, and Bullmark never reissued its figures before going bankrupt in 1977. The result confirms that condition takes a back seat to provenance at the top of the vintage market. The auction breakdown is here.
Market Signals to Carry Into Next Week
The macro picture stayed firm: analysts project the toy collectibles market growing from $24 billion in 2025 to $63 billion by 2034, with adults generating over 60% of revenue and the premium tier above $100 holding roughly 35% of sales. Meanwhile Pop Mart’s 2026 portfolio, from the MOLLY 20th anniversary to rising IP Xingxingren and newcomer Vivian, keeps widening the top of the market. Independent studios compete on depth rather than breadth, and BaiChaoHui keeps building the Zombie Party universe chapter by chapter as its side of that trade.
FAQs
Bottom Line
Licensed collaborations, wearable pendants, and vintage provenance all moved value this week. Track all three at BaiChaoHui as the autumn drop calendar fills.